(LADYMAX.cn information ) the price of the product will be based on market demand and a variety of external factors and orderly lifting. But in the fashion industry, this law seems to fail. In addition to luxury goods, there is a kind of product is also pursuing non price strategies. It is foreign cosmetics.
is not the price of space? Not at all. Recently a news tells us, cosmetics absolute price space. In May 30th, the economic sector in Taiwan invited 19 Japanese goods importer "coffee", based on the continuous devaluation of the yen, Japanese products agents should also drop the price to meet consumer demand. These days, especially in the majority of cosmetics brand products.
, according to media reports, the devaluation of the yen, many Japanese website commodity prices. The same cosmetics, the devaluation of the yen after the price cheaper than last year nearly 15%. Although the exchange rate is not the only determinant of price, but in this context, Japanese cosmetics firm still without any reduction in the mainland market.
data shows, from June onwards, Shiseido's products price adjustment, increased an average of 20 to 30 yuan. Among them, a body lotion will be from the original 520 yuan to 600 yuan, up 15%, this round of price increase maximum. In addition, Shiseido's part of make-up, sunscreen products, facial mask, will also have a 3% to 6% increase, while the basic skin care product prices remain unchanged.
